Online Marketing Swissknife

This page would be an ever evolving list of (FREE) online marketing tools available on the Internet.

Keyword Research

• Google Keyword Research – https://adwords.google.com/select/KeywordToolExternal
• Word Tracker Tool - http://freekeywords.wordtracker.com/
• Microsoft Keyword Research Tools - http://adlab.microsoft.com/Keyword-Research.aspx

Website Demographics Research

• Google Admanager - https://www.google.com/admanager
• Quantcast - http://www.quantcast.com/
• Microsoft Demographics Prediction - http://adlab.microsoft.com/Demographics-Prediction/

Website Grading

• Hubspot’s Website grader – http://grader.hubspot.com/

Competition Research

• Compete  - http://www.compete.com/
• Alexa – http://www.alexa.com/
• Spyfu - http://www.spyfu.com/

Industry Benchmarking

• Fireclick Index - http://index.fireclick.com/

Trends Research

• Google Trends – http://www.google.com/trends
• Google Insights - http://www.google.com/insights/search/
• Twitter Search - http://search.twitter.com/
• Popular Searches on Web - http://www.seomoz.org/popular-searches

Miscellaneous

• Detecting Online Commercial Intent - http://adlab.microsoft.com/Online-Commercial-Intention/
• Microsoft Page Content Analysis - http://adlab.microsoft.com/Content-Analysis.aspx

To stay updated, bookmark this page as it is regularly updated with new tools. Also, if you have any recommendations for tools to be added in the list, do send them to us.

← Back to Resources