Real-time Web Analytics

With a comprehensive visual reporting and analytics interface, Wingify tells you exactly whom to target and what to target.

You want to know everything about your most profitable segments. You want to predict when their next purchase is likely to be so as to surprise them with offers. You want to know what makes a person read through your FAQs for 15 whole minutes. And you want to know whether that person ultimately makes a purchase or not. Further, you want to know whether a bit of persuasion on FAQs would push him over the edge. With Wingify's reports, knowing all this is possible with just click of a button.

Getting insights about your website visitors can be priceless. Wingify gives you a powerful reporting interface, where you can slice and dice the visitor data in any manner you want. You define segments and then see if differences in inter-segment behavior can be exploited for targeting purposes. You form a hypothesis, set up targeting and then set out to test your hypothesis. In the end, you end up increasing your company's profits by increasing relevance for your website visitors.

Following features of Wingify allow you to be a web research scientist right in front of your monitor:

Multiple Charts: compare any metric across X and Y axis, and compare metrics across different segments
Funnel Analysis: visualize where your visitors drop-off in the funnels. Compare funnels across different segments to know where to fix the leaking bucket and for whom!
Trend Analysis: for any segment and even across segments, spot trends in visits, revenues, bounce rates, time spent per visit, page views per visit, etc.
Downstream and Upstream Analysis: know which pages send the most traffic to a particular page. Understand where visitors go after arriving on your homepage
Frequency Analysis: for different segments, see which are the most frequent entry and exit pages (and target them there), see most frequent geo-location, hour of visit, etc.
Individual-level Reporting: surveyed a bunch of website visitors? Connect their responses with their behavior on your website
MS Excel compatible Reports: Want to do serious data mining: regression, correlation or classification studies? No problem! The reports are MS Excel compatible, so you can run whatever analysis you want to perform on your data

Discovering and defining key customer segments can be exciting. We would love you help you do predictive analytics on your website. Get in touch with us to know how to analyze, discover and predict actions/behaviors of your online customers.

Product Screenshots

Multiple chart types allow you to visualize trends and data across different segments. For example, easily know which segments complete fare best at your goals, what percent of organic visitors spend more than 90 seconds on your site, what percent of repeat visitors type your URL directly into the browser.

Comprehensive reports allow you to compare different segments on multiple dimensions such as goal values, bounce rate, search keywords, refferal sources, country, city, organization, time spent, number of pageviews, number of sessions, etc.

Funnel Analysis lets you see how different segments follow paths to pages, categories and goals. Understand where your visitors drop off and what makes one segment drop off more than the other.

Export all data to MS Excel with individual visitor clickstream data. Do correlation and regression analysis in Excel to get tremendous insights on visitor behavior.

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