Wingify Conversion Optimization Blog » Uncategorized http://www.wingify.com/conversion-blog Just another WordPress weblog Mon, 10 Oct 2011 08:31:59 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 Proof of how important website titles are for SEO http://www.wingify.com/conversion-blog/how-important-website-titles-seo/ http://www.wingify.com/conversion-blog/how-important-website-titles-seo/#comments Tue, 21 Dec 2010 18:46:57 +0000 Wingify http://www.wingify.com/conversion-blog/?p=184 Related posts:
  1. Wingify nominated for Red Herring Asia 100 and NASSCOM Emerge 50
  2. Seven actionable ideas to optimize e-Commerce website conversions for the holiday season
  3. Introducing Visual Website Optimizer – 50 free beta invites
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On popular forum Hacker News, there were recent discussions on how important website titles are for search engine optimization. Today (unexpectedly) something interesting happened which proves how much influence the right webpage titles can have on your search rankings. I am talking about this recent post on Visual Website Optimizer blog announcing free 2500 visitors as holiday promotion. That blog post was titled: ‘Merry Christmas and Happy New Year 2011 (Shh.. free gift inside)‘. It has been just 6 hours since publishing this post and the post is already #2 on Google for phrase ‘Merry Christmas and Happy New Year 2011‘. See proof below:

Notice that there are about 17 million search results and Visual Website Optimizer blog (which has nothing to do with Christmas or New Year per se) is ranked #2. That’s not all, the blog post got hits from all sorts of related searches. Here are a few (also see highly relevant previous post on this blog: Joke of Long Tail Search Keywords):

  • merry christmas and happy new year to your boss
  • merry christmas and happy new year
  • Happy New Year Gifts
  • merry christmas and happy 2011
  • merry christmas hope you have some fun this year
  • the whole team with you Happy New Year 2011

I think you got the idea. All in all, that blog post has got 30+ searches on this post in last 6 hours for similar phrases. Who would have imagined that? My guess is that Google is factoring in high page rank of the blog and then if title matches it ranks the post highly. This is a big lesson for startups and other online businesses which still have unoptimized homepage titles such as ‘Welcome to Joe’s Pizza Site‘. Homepage usually has the highest page rank of all website pages, so it is crucial to have optimized titles (such as ‘Pizza Joint in Manhattan – Joe’s Pizza’).

PS: If you still haven’t checked our promotion, please signup for FREE 2500 visitor Visual Website Optimizer account.

Related posts:

  1. Wingify nominated for Red Herring Asia 100 and NASSCOM Emerge 50
  2. Seven actionable ideas to optimize e-Commerce website conversions for the holiday season
  3. Introducing Visual Website Optimizer – 50 free beta invites

]]> http://www.wingify.com/conversion-blog/how-important-website-titles-seo/feed/ 13 Wingify shortlisted for Econsultancy’s Innovation Awards http://www.wingify.com/conversion-blog/wingify-shortlisted-for-econsultancys-innovation-awards/ http://www.wingify.com/conversion-blog/wingify-shortlisted-for-econsultancys-innovation-awards/#comments Sat, 12 Dec 2009 10:34:57 +0000 Wingify http://www.wingify.com/conversion-blog/?p=119 Related posts:
  1. Wingify nominated for Red Herring Asia 100 and NASSCOM Emerge 50
  2. Proof of how important website titles are for SEO
  3. Hello world, welcome your new buddy for Conversion Rate Optimization!
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Just a quick post. We are too glad to be shortlisted for most innovative company in the domain of web analytics and optimization. You can see the whole shortlist here.

Related posts:

  1. Wingify nominated for Red Herring Asia 100 and NASSCOM Emerge 50
  2. Proof of how important website titles are for SEO
  3. Hello world, welcome your new buddy for Conversion Rate Optimization!

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